When an architectural project reaches a certain scale, standard carpet sizes are no longer enough.
A palace reception hall, a luxury villa, a five-star hotel lobby, or a prestigious government project may require a carpet that is wider, longer, and more precisely proportioned than anything available as a standard product. For architects, interior designers, developers, and procurement teams, the challenge is not simply finding a beautiful Persian carpet. It is finding a manufacturing partner capable of producing the right carpet for the project.
This is where custom oversized Persian rugs and bespoke carpet manufacturing become essential.
Shahrokh Carpet specializes in the production of wide-width and customized Persian carpets for large-scale residential, hospitality, governmental, and luxury architectural projects. With wide-width production capabilities for 1200 and 1700 reed carpets, as well as custom woven construction for larger dimensions, Shahrokh Carpet provides a flexible solution for projects where standard carpet specifications simply do not apply.
From traditional Persian designs to contemporary and custom geometric carpets, the goal is straightforward: to manufacture a carpet that works with the architecture, rather than forcing the architecture to work around the carpet.
Why Large Architectural Projects Need Custom Carpets
For an architectural project, carpet selection is often part of a much larger design process.
The carpet has to work with the floor plan, furniture layout, lighting, wall finishes, architectural symmetry, circulation paths, and overall interior concept.
In a large reception hall, for example, using several standard carpets may create unnecessary seams and visual interruptions. A large-format carpet can provide a more continuous appearance and help define the entire space as one cohesive composition.
The same principle applies to luxury villas, palace interiors, executive residences, hotels, and large institutional projects.
Instead of asking:
“Which standard carpet size fits this room?”
the designer can ask:
“What carpet size and design will work best for this space?”
That is the fundamental advantage of bespoke carpet production.
Shahrokh Carpet: Wide-Width Persian Carpet Manufacturing
One of Shahrokh Carpet’s key competitive advantages is its ability to manufacture wide-width Persian carpets using dedicated production machinery.
For projects requiring large carpet surfaces, current wide-width capabilities include:
1200 Reed Carpets
Shahrokh Carpet can manufacture 1200 reed carpets in:
• 3-meter width
• 4-meter width
• 5-meter width – broadloom
The 5-meter-wide format is particularly valuable for large architectural projects where reducing the number of separate carpet pieces is important.
1700 Reed Carpets
For higher-density and finer-detail requirements, Shahrokh Carpet offers 1700 reed carpets in:
• 3-meter width
• 4-meter width – broadloom
These options provide architects and designers with greater freedom when specifying carpets for large rooms and open architectural spaces.
For requirements exceeding the available machine widths, larger dimensions can also be produced through custom sewn construction.

1200 Reed Carpets for Large Luxury Spaces
A 1200 reed carpet offers an attractive balance between pattern detail, visual refinement, and large-format practicality.
The relatively high density allows Persian designs to retain good definition while being manufactured in wider dimensions.
This makes 1200 reed carpets suitable for projects featuring:
• Large reception halls
• Luxury villas
• Palace interiors
• Hotel lobbies
• Formal dining rooms
• Executive residences
• Government buildings
• High-end residential developments
For a large space, the carpet’s design needs to be considered at architectural scale.
A pattern that looks balanced on a standard-size carpet may appear too small, too dense, or visually empty when reproduced on a much larger surface. This is why custom scaling and pattern adaptation are important when producing oversized carpets.
Shahrokh Carpet can adapt the proportions of an existing design to suit the required dimensions, helping maintain a balanced relationship between the field, border, medallion, and decorative motifs.
1700 Reed Carpets for High-Detail Projects
For projects where fine pattern definition is a priority, 1700 reed carpets provide a higher level of visual refinement.
The higher reed count allows intricate Persian motifs to be reproduced with greater detail. This can be particularly effective for sophisticated classical designs, finely detailed floral compositions, elaborate borders, and complex medallion structures.
In a palace or luxury residence, for example, the designer may want a carpet with an intricate central Toranj (medallion) surrounded by detailed Lachak (corner motifs) and multiple ornamental borders.
At large dimensions, maintaining the visual relationship between these elements becomes increasingly important.
A bespoke 1700 reed carpet allows the design to be developed according to the scale of the room rather than simply enlarging a standard carpet without considering its proportions.
Custom Oversized Persian Rugs Beyond Machine Widths
Some projects require dimensions beyond standard machine capabilities.
A large palace hall may require a carpet wider than five meters. A luxury villa may have an unusual floor plan. A government project may specify an exact carpet dimension based on the architectural drawings.
In these situations, Shahrokh Carpet offers custom woven construction for oversized carpets.
This approach allows larger dimensions to be produced while maintaining careful attention to:
• Pattern alignment
• Section matching
• Sewing quality
• Finishing
• Overall surface appearance
• Dimensional accuracy
these details matter.
A carpet installed in a high-end architectural environment is often viewed from multiple angles and under strong lighting. Poorly executed joins or inconsistencies can therefore become immediately noticeable.
The purpose of professional woven construction is to create a finished carpet that maintains a cohesive appearance even when its dimensions go beyond standard machine widths.
Bespoke Size Luxury Rugs Designed for Your Project
Every architectural space is different.
A luxury villa may require a long rectangular carpet designed around a large seating area. A palace hall may need a symmetrical carpet aligned precisely with the central architectural axis. A hotel lobby may require an oversized carpet that defines several functional areas within one open space.
This is why bespoke size luxury rugs are increasingly relevant to professional interior projects.
Shahrokh Carpet can manufacture carpets according to the dimensions specified by the client or project team.
The customization process can take into consideration:
• Overall length and width
• Room proportions
• Furniture placement
• Architectural symmetry
• Central axes
• Column positions
• Border dimensions
• Medallion proportions
• Pattern density
• Design style
The objective is to make the carpet feel naturally integrated into the space.
Your Existing Carpet Design Can Be Produced in a Larger Size
Customization is not limited to creating a completely new carpet design.
Architects, designers, developers, and clients may already have a specific carpet design in mind. The challenge is often adapting that design to a much larger dimension.
Shahrokh Carpet can produce selected designs in larger sizes while adjusting the composition where necessary.
For example, the designer may want to enlarge:
• A traditional Persian medallion
• A floral all-over pattern
• A classic Herati-inspired composition
• A multi-border design
• A contemporary abstract pattern
• A custom geometric carpet
Rather than simply stretching the original image, the design can be considered in terms of its new scale and proportions.
This is particularly important for Persian carpets, where the relationship between the field, border, medallion, corner motifs, and repeating elements creates the overall visual balance.
A successful oversized carpet should look intentionally designed for its dimensions.

Custom Geometric Carpet Weaving for Contemporary Projects
Luxury architecture is not always traditional.
Modern villas, contemporary palaces, luxury apartments, corporate headquarters, and boutique hotels often require carpets with a cleaner and more architectural visual language.
For these projects, custom geometric carpet weaving can be an effective solution.
Geometric carpets may feature:
• Linear patterns
• Repeating geometric modules
• Symmetrical grids
• Angular motifs
• Abstract geometric compositions
• Contemporary borders
• Minimalist patterns
At first glance, geometric designs may appear simpler than traditional Persian floral designs. In production, however, they require a high level of precision.
Straight lines need to remain visually consistent. Repeating modules must maintain their rhythm. Symmetry needs to be carefully controlled, particularly when the carpet is produced in oversized dimensions.
A small inconsistency that might disappear within a floral composition can be much more obvious in a geometric design.
For this reason, custom geometric carpet production requires careful consideration of pattern scaling, repetition, alignment, symmetry, and proportion.
Shahrokh Carpet can work with project-specific geometric concepts to create carpets that complement contemporary architectural interiors.
From Architectural Concept to Finished Carpet
For clients, the carpet specification process often begins long before manufacturing.
Architects and interior designers may already have:
• Architectural plans
• Interior elevations
• Mood boards
• Carpet references
• CAD drawings
• Digital artwork
• Custom patterns
• Color specifications
• Furniture layouts
These references can help define the required carpet dimensions and design direction.
The carpet can then be developed around the project rather than selected from a limited collection of standard sizes.
For example, if the main axis of a reception hall runs directly through the center of the room, the carpet’s medallion can be positioned to reinforce that axis.
If furniture is arranged around a central seating area, the carpet dimensions can be specified to frame that arrangement.
If a contemporary interior uses strong linear architectural elements, a custom geometric design can echo those lines at floor level.
This is where bespoke carpet manufacturing becomes a genuine part of the architectural design process.
Wide-Width Carpets and the Importance of Broadloom Production
The term broadloom is particularly relevant when discussing large-format carpets.
A broadloom carpet is produced in a wider format, allowing larger areas to be covered with fewer separate pieces.
For architects and project managers, this can simplify planning and contribute to a cleaner finished appearance.
Shahrokh Carpet’s wide-width production capabilities include 1200 reed carpets up to 5 meters wide and 1700 reed carpets up to 4 meters wide.
The practical benefit is greater freedom during the specification stage.
Instead of designing around a fixed standard size, project teams can consider wider carpet dimensions from the beginning.
This can be particularly useful when planning large reception areas, open-plan luxury interiors, hotel lobbies, and ceremonial spaces.
Palace-Size Carpet Manufacturing for Royal and Government Projects
Royal and governmental projects often have very specific requirements.
The scale of the rooms can be substantial, while the interior design may demand a high degree of symmetry and visual consistency.
In such projects, the carpet may occupy a large percentage of the visible floor and become one of the first elements people notice when entering the room.
This makes proportion, pattern scale, color balance, and finishing particularly important.
A specialist palace size carpet factory must therefore offer more than large production dimensions. It needs the ability to handle customized specifications and understand the technical requirements associated with large-format carpets.
Shahrokh Carpet’s wide-width manufacturing and custom sewn production provide solutions for projects where standard carpet manufacturing is not sufficient.
Suitable for Luxury Villas, Palaces, Hotels and Institutional Projects
The ability to produce oversized and customized carpets opens opportunities across a wide range of B2B projects.
Palace and Royal Residences
Traditional Persian designs, large medallions, detailed borders, and high-reed constructions can be adapted to grand architectural spaces.
Luxury Villas
Custom dimensions allow carpets to follow the proportions of individually designed rooms and furniture layouts.
Five-Star Hotels
Large lobbies, reception areas, suites, restaurants, and ceremonial spaces can benefit from coordinated oversized carpet designs.
Government and Institutional Projects
Formal interiors often require customized dimensions, specific patterns, and consistent production across multiple spaces.
Luxury Residential Developments
Developers can use customized carpets as part of a premium interior concept, particularly in penthouses, private residences, and shared luxury spaces.
Contemporary Architectural Projects
Custom geometric carpets can complement modern materials such as marble, stone, glass, metal, and natural wood.
Why Work Directly with a Carpet Manufacturer?
For a large B2B project, working directly with a specialized carpet manufacturer can provide an important advantage: production flexibility.
Instead of selecting from a fixed list of retail sizes, architects and designers can discuss the project’s actual requirements.
This is especially valuable when the project involves:
• Non-standard dimensions
• Large-format carpets
• Custom patterns
• Geometric designs
• High reed-count carpets
• Multiple coordinated sizes
• Special production requirements
The manufacturer can evaluate the project from a production perspective and help determine the most appropriate construction and specification.
This creates a more direct connection between design intent and manufacturing capability.

One Design Language Across Multiple Spaces
Large luxury projects rarely consist of a single room.
A villa may have a main reception area, dining room, private lounge, library, master suite, and connecting corridors.
A hotel may have a lobby, restaurant, ballroom, executive lounge, and guest areas.
Using unrelated carpets in each space can make the interior feel disconnected.
A bespoke approach allows the same design language to be adapted across different dimensions.
One Persian design can be produced in several custom sizes. A geometric pattern can be adjusted to different rooms while maintaining its visual identity. Border proportions and color palettes can remain consistent throughout the project.
This creates a stronger sense of continuity.
What Makes Shahrokh Carpet a Suitable Partner?
For large architectural projects, manufacturing capability is only part of the equation.
The ability to understand project requirements, accommodate custom dimensions, adapt designs, and provide appropriate production solutions is equally important.
Shahrokh Carpet offers:
Wide-width 1200 reed production
3-meter, 4-meter, and 5-meter broadloom options.
Wide-width 1700 reed production
3-meter and 4-meter broadloom options.
Custom oversized production
Larger dimensions can be produced using sewn construction.
Custom design adaptation
Existing Persian designs can be adapted to larger dimensions.
Custom geometric carpet production
Geometric and contemporary designs can be developed for architectural projects.
Project-specific sizing
Carpet dimensions can be developed according to the requirements of the space.
This combination gives architects, interior designers, developers, and procurement teams greater flexibility when specifying carpets for high-end projects.
A Carpet Should Follow the Architecture
The best carpet for a luxury project is not necessarily the largest, most expensive, or most intricate carpet available.
It is the carpet that works naturally with the space.
The important thing is having the manufacturing capability and expertise to make those options possible.
Request a Custom Carpet for Your Project
If your project requires an oversized Persian carpet, custom dimensions, a wide-width 1200 or 1700 reed carpet, or a completely customized geometric design, Shahrokh Carpet can work with your project requirements from the specification stage.
Architects, interior designers, developers, contractors, procurement teams, and luxury project managers can provide the required dimensions, design references, architectural plans, or project specifications.
Our team can then evaluate the appropriate carpet construction, reed count, width, design adaptation, and production method.
Have a project that requires a carpet beyond standard dimensions?
Send Shahrokh Carpet your required size, design, or architectural plan and discuss your bespoke carpet requirements with our team.
Shahrokh Carpet
Wide-Width Persian Carpets | Custom Oversized Rugs | 1200 & 1700 Reed | Custom Geometric Designs | Bespoke Project Manufacturing
From a five-meter-wide 1200 reed broadloom carpet to a custom woven palace-size carpet, Shahrokh Carpet provides tailored manufacturing solutions for architectural projects where standard sizes are not enough.
Your architecture sets the dimensions. We manufacture the carpet to match.







